A community-powered conservation protocol funding 100+ zoos in developing nations through creator fees.
The Zoo is a mission-driven project designed to direct cryptocurrency creator fees toward the preservation and funding of zoological institutions in developing countries. Built on the foundation of Kindness — a prior project that reached a $50 million market cap and successfully distributed funds to people in need — The Zoo scales the same proven model toward a new, urgent cause: the global zoo funding crisis.
Zoos in the developing world face existential threats. Declining tourism, currency instability, and the absence of government subsidies have left hundreds of institutions operating below minimum standards, with closures accelerating year over year. The animals in their care — many representing the last stable captive populations of threatened species — are at risk.
The Zoo addresses this directly. Every transaction within the ecosystem generates a small creator fee. Those fees are pooled and disbursed monthly to a growing network of verified zoos across Africa, Southeast Asia, and Latin America. No overhead. No speculation. Just recurring, community-powered funding routed to where it matters most.
Core thesis: If we can build a community large enough, the fee engine alone — independent of donations — generates a sustainable, compounding revenue stream that funds conservation at scale.
The world's zoological institutions exist at the intersection of conservation, education, and community. For millions of people in developing nations, the local zoo is the only direct encounter with wildlife they will ever have. These institutions breed endangered species, train conservation staff, and anchor ecosystems of scientific research.
They are also disappearing.
| Metric | Figure | Context |
|---|---|---|
| Drop in zoo visitor revenue (2020–2025) | -62% | Never fully recovered post-pandemic |
| Zoos & sanctuaries at risk of closure | 1,400+ | Primarily in Africa, SE Asia, Latin America |
| Developing-world zoos below minimum care standards | 38% | Underfed animals, unpaid staff, failed infrastructure |
| Species with last captive population in at-risk facilities | 800+ | Loss of these facilities = potential extinction events |
| Annual global zoo conservation funding gap | $2.1B | Versus projected need through 2030 |
| Zoos closed permanently in developing nations (2020–2024) | 340+ | Animals surrendered, released, or euthanized |
Traditional funding mechanisms — government grants, international NGOs, donor programs — are slow, inconsistent, and require institutional credibility that small zoos simply cannot build fast enough. The need is immediate. The funding gap is structural. No existing solution has closed it.
The keeper at a zoo in Nairobi hasn't been paid in 4 months. The animals are fed. He is not. This is the reality we are funding.
Before The Zoo, there was Kindness — a project launched several months ago on a simple premise: that creator fees generated by a community could be redirected away from developers and toward people in genuine need.
The result exceeded all projections. Kindness reached a $50 million market cap. Fees were collected, pooled, and distributed in documented tranches to verified individuals and organizations. Every commitment was honored. Every dollar was tracked.
The Zoo is not a new experiment. It is the second iteration of a proven system — applied to a cause that is larger, more urgent, and more visible.
The Zoo operates as a community-owned funding mechanism for verified zoological institutions. The core mechanism is simple: creator fees, generated automatically by every transaction, are routed to zoos.
There is no donation button. There is no charity arm. There is no gala. The funding is structural — built into the economics of the project — which means it runs continuously, regardless of market sentiment, news cycles, or donation fatigue.
The larger the community, the more transactions occur, the more fees accumulate. The system rewards growth directly. There is no scenario where growth does not benefit the zoos.
Creator fees are a standard mechanism in modern token ecosystems. A small percentage of each transaction — paid by buyers and sellers — is automatically routed to a designated wallet controlled by the project creators.
Traditionally, these fees go to developer wallets. They fund teams, operations, and profits. With The Zoo, we redirect this entire stream. The developer does not profit. The zoos do.
| Allocation | Percentage | Destination |
|---|---|---|
| Zoo disbursement fund | 85% | Direct wire to partner zoo accounts |
| Verification & auditing | 10% | Third-party audit, zoo vetting, reporting |
| Operations | 5% | Minimal infrastructure costs |
85 cents of every dollar in fees goes directly to a zoo. The remaining 15 cents ensures the system is verified, audited, and sustainable.
We are targeting over 100 verified zoological institutions across developing nations. Selection is not arbitrary. Each institution is evaluated against a strict criteria framework before receiving any disbursement.
| Region | Target Zoos | Priority Rationale |
|---|---|---|
| Sub-Saharan Africa | 40+ | Highest closure rate, lowest alternative funding access |
| Southeast Asia | 30+ | Biodiversity hotspot, significant underfunding |
| Latin America | 20+ | Rapidly deteriorating funding environment |
| South Asia | 10+ | Critical tiger, elephant, rhino conservation facilities |
Kindness worked because people could see exactly where the money went. The Zoo operates on the same principle. Opacity is not an option.
The fees counter on our homepage is live and reflects real accumulation. Every dollar that counter reaches is a dollar that gets sent to a zoo.
| Phase | Milestone | Target |
|---|---|---|
| Phase 1 | Launch & community formation | First 10 zoo partnerships verified |
| Phase 2 | First monthly disbursement | Fees sent to all Phase 1 zoos, receipts published |
| Phase 3 | Expansion to 50 zoos | Partner network broadened, regional coordinators appointed |
| Phase 4 | 100+ zoo milestone | Full target network operational, compounding fee engine active |
| Phase 5 | Public impact report | Independent audit of all disbursements published |
We built Kindness because we believed that money generated by a community could be used to help people who need it. We were right. The community was right. And the people we helped were real.
The Zoo exists for the same reason — but the stakes are different. A person who goes without help for a month can recover. A zoo that closes takes decades to replace, if ever. The animals dispersed. The conservation programs dissolved. The community that grew around it, gone.
We are not here to make promises. Kindness was the proof. The Zoo is the next step.
If you believe that a community built around a good cause is worth more than a community built around nothing — you're in the right place.
"A project to truly help people." That was the promise of Kindness. It is the promise of The Zoo. We intend to keep it.